Exciting Collaboration with The Wooden Elephant

Our collaboration with The Wooden Elephant

Optimum Creative Media is excited to announce a new collaboration with fellow Leicestershire business The Wooden Elephant.

As part of this partnership, we designed a fresh set of logos and customised social media templates for platforms including Facebook, Instagram and TikTok, as well as The Wooden Elephant’s Etsy store.

In return, we were thrilled to receive a personalised lightbox featuring our logo.

This stunning piece now has pride of place in our office and serves as a fantastic reminder of how local businesses can work together to support and elevate each other.

We are proud to have played a role in helping a thriving local business with such an inspiring story.

Who are The Wooden Elephant?

Founded in 2023 by Kyle Foxon, The Wooden Elephant is a laser engraving and 3D printing business that creates a range of handcrafted products, including lightboxes, keychains and wall art.

The company has achieved great success on Etsy, with nearly 1,500 sales and Star Seller status.

What makes Kyle’s story especially inspiring is that he left a traditional 9 to 5 job to become a full-time carer for his grandfather.

His business not only fuels a passion for crafting quality products, but also helps support his family.

Stories like Kyle’s highlight why supporting local businesses is so meaningful and rewarding.

The Logo Design Process

At Optimum Creative Media, inspiration sometimes strikes before we even delve deep into ideas with a client.

That was exactly the case when we developed our initial logo concepts for The Wooden Elephant.

We aimed to create an elephant design with more personality than the previous version. Using a charcoal brown and ivory colour palette, we balanced modern and classic aesthetics.

We also incorporated subtle branding details, such as curving the tusks into a ‘W’ shape to reflect the Wooden in the company’s name.

To ensure the logo would work effectively across digital platforms, we provided multiple social media mockups.

This helped visualise how the branding would appear on The Wooden Elephant’s Etsy store and social platforms.

After some refinements, the final design was approved and delivered.

Template Sets to Match

Once the logo was finalised, we moved on to creating a range of social media templates designed for seamless use across multiple platforms.

With Instagram’s switch to a 4:5 ratio for profile feed images, we made sure all templates adhered to the latest display standards.

We also ensured the designs were easy to edit and manage.

Using Canva, The Wooden Elephant can now update their social media effortlessly while maintaining a consistent and professional brand image.

Mutually Beneficial Partnerships!

We want to give a huge thanks to Kyle for the incredible Optimum Creative Media lightboxes that are proudly displayed in the office!

These are very well-crafted and Kyle was a an absolute pleasure to work with throughout!

Want to be our Next Partner?

Are you a small business owner in Leicestershire? We would love to collaborate and help bring your brand to life.

Get in touch with us via social media or visit our website to complete a quick questionnaire and contact form. Let’s create something amazing together!